Services
Build, improve and automate what already matters.
SLED works in four areas of focus.
01 / Web engineering
Custom WordPress and Shopify development, theme systems, integrations and front-end work for sites that need more than an off-the-shelf configuration.
Best for: platform upgrades, custom features, complex content structures and commerce workflows.
02 / Performance and conversion
Technical reviews and targeted improvements across speed, search visibility, usability, accessibility and high-friction customer journeys.
Best for: sites with traffic that are underperforming, aging or difficult to maintain.
03 / AI and workflow automation
Practical customer-facing and internal systems: qualified lead capture, content-assisted workflows, searchable knowledge and repetitive-task automation.
Best for: teams with clear bottlenecks, repeated questions or manual hand-offs.
04 / Experience and visual systems
Interface design, design systems, editorial assets and motion work that keep a brand coherent from concept through launch.
Best for: launches, redesigns and teams that need one creative-technical point of contact.
AI is a tool, not the product. Every recommendation starts with the business problem, the available data and a realistic operating workflow.
Ready to discuss the next move?
Start with the business problem, not the solution. Write to hello@sled.design or call +1 514 497 9561.